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Paul Rand Quotes
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Type:
Designer Quotes
Category:
American Designer Quotes
Date of Birth:
August 15, 1914
Date of Death:
November 26, 1996
Nationality:
American
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Paul Rand

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Design is everything. Everything!
Paul Rand

Design is the method of putting form and content together. Design, just as art, has multiple definitions; there is no single definition. Design can be art. Design can be aesthetics. Design is so simple, that's why it is so complicated.
Paul Rand

Providing, meaning to a mass of unrelated needs, ideas, words and pictures - it is the designer's job to select and fit this material together and make it interesting.
Paul Rand

Simplicity is not the goal. It is the by-product of a good idea and modest expectations.
Paul Rand



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